stevenlaidesign@gmail.com
Alder
ui/ux brand graphics
I led branding for Alder, an elder care startup based in Boston. I also directed a promotional video featuring their clients.
Deliverables:
- Website
- Brand colors/guidelines
- Video (directed and edited).
Modern Intelligence
brand graphics
Led the rebrand of Modern Intelligence, a defense startup based in Austin, TX.
Deliverables:
- Logo
- Typeface
- Landing page
- Print ad and graphics
Zerodown
ui/ux brand ai graphics
From 2020 to 2024 I led the SEO-driven design of Zerodown.com. Our goal was to compete with Zillow and Redfin as a home portal option.
With zero ad spend we achieved over 2 million unique monthly visits.
As a result of our organic growth, we were acquired by Flyhomes in 2024, where I became Head of Design.
Press:
Flyhomes acquires ZeroDown
How an AI-Powered Real Estate Site Grew Traffic by 10,737% in 3 Months
Flyhomes AI
ui/ux brand ai graphics
I designed Flyhomes AI from 2023 to 2025, creating the first AI-powered home search experience on the web.
After serving millions of users, the platform was acquired by The Real Brokerage (REAX), the nation's fifth-largest brokerage by sales volume.
Press:
Real acquires Flyhomes’ AI-powered home search portal
Flyhomes launches first AI customer portal